Report · Narrative Consistency Audit
Coming soonIs your story the same
everywhere it matters?
The Narrative Consistency Audit measures whether your company tells the same story across homepage, pricing, product, and campaigns — or quietly contradicts itself in ways that erode buyer confidence.
What's inside.
Cross-surface story alignment
Whether your homepage, pricing page, product page, and campaigns are telling the same story — or quietly contradicting each other in ways buyers notice even when you don't.
- Surface-by-surface claim comparison
- Consistency scoring
- Key message alignment check
- Audience signal consistency
Conflict and fragmentation map
The specific places where your story breaks — where one surface claims something another surface undermines, where proof is present in one place and absent in another.
- Claim conflict identification
- Proof coverage gaps by surface
- Fragmentation severity scoring
- High-impact inconsistency flags
Harmonization recommendations
Which surfaces need narrative alignment, which differences are intentional and defensible, and what specific changes would bring the story into coherence.
- Priority surface adjustments
- Intentional vs. accidental divergence
- Harmonization action list
- Surface-specific copy recommendations
When to run it.
Post-launch consistency check
After a launch or major messaging update, verify that the new story actually made it to all your surfaces — not just the homepage.
Redesign or content audit prep
Before a website redesign or content audit, understand exactly where the current story is fragmented — so the redesign fixes it, not just the visual layer.
Internal alignment
When different teams (product, marketing, sales) have been writing their own surfaces — surface the divergence before a buyer notices it in a deal.